Mindset Makeover -Influence Yourself #HypeUpYourself 

Title: Mindset Makeover -Influence Yourself #HypeUpYourself

Theme: Getting To The Money

Date :08/09/2021

Where: The Money Reside

Mood : Bossed Up , Rested , Ready TO GO

Plan: Clarity, Action , Execution

Mission : The Business Of Image  Image + Influence +Impact

Weekly Theme Song  For You? : Beyonce: I was here

Feeling: Staying motivated on my goals

Voice : Olivia Pope

To : My Favorite Boss Women, #GlamourBosses #Glam’MoreSociety

Hey Glamour Boss ?

Today on this Mindset Makeover , I wanted to discuss staying motivated , encouraged, and focused as you’re building your personal brand.

With so much talk about being a personal brand, I feel like it’s not much focused on staying encouraged , and authentic in your journey.

Looking on social media everyone is discussing ” personal branding”  but not many people really go into detail of what that lifestyle looks like .

Marketers push lifestyle and freedom … and while those goals sound great..

Building a personal brand is much like a music artist , political figure, or athlete.

The job is about YOUR personal mission on how your talent , expertise, or skill set can change or improve people’s lives .

While I believe the monetary, lifestyle and fame is a huge reward payoff… * insert champagne bottle pop sound *

Many don’t discuss the silent personal development that takes place ,  creative challenges, and the pressure of YOU having to be the one showing up .

As a personal brand , your audience wants to hear from YOU , see YOU, and it’s your talent that’s making the money in the personal account  aka your video, audio , written content and / or leading your audience to the service or product based business you have .

Even if we look at online Influncers and business owners like Supa_cent , Amrezy , or Ms Bling .

These ladies have used their personalities, beauty ,  and skills to get their audience to trust their advice ,  purchase products while building a personal relationship with your  views .

Their audience has supported their  business brand because they feel like they personally know them to support them.

Unlike McDonald’s or Starbucks who don’t have a personal face to their brands, a personal brand is more focused on the individual than the actual company.  You don’t really care what McDonald’s CEO does, but you care if Kim Kardashian drops another Skimms collection.

Why?

Because you feel apart like you’re a part of their family, or more like her friend.

She’s  shared her wedding , kids and her birth implications. HELL the whole family has been making TV content for the past several years.

That’s why as a personal brand content is critical to your brand awareness.  Unlike entrepreneurs, coaches and consultants( who are personal brands as well ) their content can be focused mostly on business sales.

As a personal brand , your audience wants to know more of your story , your core values and what you personally believe in.

They want to know how you failed , how you have successfully navigated in life, and who YOU are .

That’s exactly why this blog post is about YOU influencing YOU.

In my line of work as a personal brand strategist,  and creative director my Job is to look at you as the product.

Before I jump into questions, let me be transparent.  Finding ways to share my life, family and what I believe in can be hard .

Showing up daily, writing , podcasting  and sharing can be extremely difficult everyday if you’re not looking at the big picture.

Every time you make content, from a blog post to an image .. You want people to love it and connect with you. At the beginning, rebranding , or telling a different part of your story sometimes it takes your audience time to understand. So learning to make content you love , finding platforms you like , and creating experiences that you love is a huge part of staying motivated daily .

That’s why you have to consistently influence , motivate , and  find ways to creativity do the task and show up in what you do.

Here are some questions to think about;

If you have to make content daily, what do you enjoy ? Writing , on camera, talking ?

Are you determined to make content, putting yourself out there, and speaking about what you know? Consistently.. even once a week for a blog!

Are you clear about who you want to help and in what area ? Making content this way helps you write out a list of topics to research , tik toks to make , or podcast or record.

Do you know why you want to help this audience with your skill set?  If you are a personal brand, talking is great, but want to lead your audience to a product, service ,  more knowledge, place or person they can work with !

Staying focused on what you enjoy helps you feel better when you’re overwhelmed, when you don’t feel encouraged, and on days you can’t remember why you’re doing this.

Again , as much as we love people and we want to help . Being a leader, influencer or personal brand We have to love what we do .

Finding and focusing on the bigger picture is why you have to show up consistently.

Think of where you will be this time in 6 months of consistently blogging , podcasting or live streaming.

Bigger audience

Bigger check

Bigger opportunities to help your community and family .

So boo , while August is a crazy month .

This month focuses on how you can influence yourself to finish your content, launch out, and do something different in your personal brand.

Remember you’re the product,  the face, and the energy behind your personal brand !! You can always add excitement to your story by showcasing  a new side of your personality to your audience, adding new elements in your content or planning a one on one day with your audience where you learn more about them and they can learn more about you!

Don’t be afraid to step out of the box on yourself!!

It’s all about glamorously showing up !!

Remember, being in charge of your brand has never looked so good !!

Always if you need help with building your personal brand foundation I’ll love to help you, be sure to email [email protected] or visit www.thelondynnikolefirm.com

Stay glamorous on these internet streets!

Looking to connect with other glamorous and bossy women? Join the ” Makeup Your Lifestyle” community on Facebook! We will be discussing personal branding, staying motivated and encouraging in  a world full of distractions!